Archive for the ‘Website Marketing’ Category

How to Maximize Your Website’s ROI

Tuesday, May 11th, 2010

When suggesting custom Website marketing solutions for my clients, I keep in mind their main goal is to maximize the Return on Investment (ROI) they get from their Websites.

Maximizing your Website’s ROI can be done in four basic steps:

Step 1 - Analyze Your Website Statistics

Track and measure your Website’s current performance with Google Website Analytics Setup.

Website analytics will give you valuable data that will:

  • Enable you to make informed, profitable business decisions regarding your Website
  • Give you a baseline in which to measure your progress with future Website Marketing efforts
  • Help you calculate your Website conversion rates and ROI
  • Teach you about your Website visitors - which Websites or search engines they came from, search terms (keywords) they found you with, what they did on your site, which ones converted into leads and paying customers, etc.
  • Mediatrunk can setup and customize Google Analytics for your Website.

Step 2 - Improve Website Conversions

Prepare your Website for more visitors - make sure it can effectively convert those visitors into leads and paying customers.

Step 3 - Optimize Your Website for Search Engines

Drive free, targeted search engine traffic to your Website with Search Engine Optimization.

Step 4 - Do Website Marketing

Continually monitor and increase your Website visitors and conversions with Website Marketing consulting..

  • Want to know your Website’s current and potential ROI?
  • A Complimentary Website ROI Analysis will tell you how much money your Website is making now - and what it could make for you - for every $1 you invest in it.

Posted in Search Engine Optimization, Web Site Analytics (Statistics), Web Site Conversion, Website Marketing | No Comments »

Written by Mediatrunk.com - Colorado Springs Website design and Website marketing company produces real results for clients in Colorado Springs and beyond. Our Website services include custom Website design solutions and Website marketing.

Cost-Effective Internet Marketing Strategies

Monday, August 10th, 2009

Changing Economy Means Changing Strategies

During tough economic times, businesses are moving away from expensive, traditional advertising (print, radio, tv) and investing in cost-effective web site promotion strategies instead.

4 Reasons Internet Marketing and Web Site Promotion will Strengthen Your Business

  1. It produces a higher ROI than traditional advertising
  2. It targets your exact audience
  3. It is cost-effective
  4. It is easy to implement yourself or can be implemented quickly by an experienced web site designer

Cost-Effective Internet Marketing Strategies

Recent Trends: Internet Marketing Investments

Recent Trends: Internet Marketing Investments

Implementation is Quick and Simple

You may be surprised to know that you can easily (and sometimes for free)
implement some of these strategies yourself! Others may incur an initial
setup cost, but you can still maintain it yourself.

Modest Time and Financial Commitments Result in Dramatically Higher ROI

With a little knowledge, time, and sometimes a small investment, you can
greatly increase the number of visits to your web site and convert a higher
percentage of them into paying, loyal customers!

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Posted in Email Marketing, Search Engine Optimization, Website Marketing | No Comments »

Written by Mediatrunk.com - Colorado Springs Website design and Website marketing company produces real results for clients in Colorado Springs and beyond. Our Website services include custom Website design solutions and Website marketing.